T-shirts of Leo Messi in the official shop of the FC Barcelona


Final cycle end: Leo Messi 'disappears' from Barça

Published:17/09/2021 - 23:01h

Updated:17/09/2021 - 23:03h

The story between Barça and Leo Messi came to an end and the Barça club sought to finish turning the page and focus on the 'jewels' of the future

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Lionel Messi already is part of the past in the FC Barcelona. The Argentinian and the Barcelona picture separated his ways the past 5 August, after the club assumed that it was impossible to do him a gap in the staff respecting the 'Fair Play' financial. With the happen of the time, from the City Condal have gone deleting all the 'footprints' of the footballer of 34 years and already has left to form part, obviously, of all the advertising images of the blaugrana.

Recently, the Barcelona entity changed his façade in the Camp Nou, to renew the commercial image of the club after the 'change' of cycle after the last market of signings, which finished with the exit of two of the stars and 'expensive' of the Barça: Leo Messi and Antoine Griezmann. Now, the club has happened the page substituting them with other important players of the team.

In the new commercial image, appear six players. Of left to right, encuentrar Marc-André ter Stegen, Pedri González, Gerard Hammered the first captain Sergio Busquets, Frenkie of Jong and Ansu Fati, the big illusion of the barcelonismo and the one who has inherited, also, the dorsal number '10' that dressed 'The Flea' in the Camp Nou.

Like this pués, closes a cycle of a lot of years in which Leo Messi was the main image of the FC Barcelona. It is not a secret that the Argentinian went up the value of the mark of the Barcelona team and that it was a magnet for the sponsorships, sales of T-shirts and merchandising in general. Of some way, went the attendant of 'promote' to the Barça like a global mark. Something of what benefited the club.

Of the same way, neither will appear more Antoine Griezmann, the one who left yielded, with option of compulsory purchase, to the Athletic of Madrid in the straight of the market of signings. The 'Principito' had turned into one of the players with more importance for the advertising image of the Barcelona.

Step to the new 'cracks' of the Barça

In the new façade, there are three veteran players that they are emblems of the Barcelona picture: Ter Stegen and the two captains Sergio Busquets and Gerard Hammered. The novelty and big joy are the more youngsters, beginning with a Frenkie of Jong that begins to be 'veteran' by the importance that has for the team. It is indisputable headline and the 'director' of the orchestra from the centre of the field, carrying the rhythm and time of the parties.

Ansu Fati And Pedri González, finally, are in the 'tail' to turn into the big stars of the Barcelona picture. The forward, formed in 'The Masia' is the 'hope' for dinamizar the attack and find the goal. It carries ten months out of action, but from the Barça there are not doubts regarding his quality. Pedri, by his part, is the midfield player of the future for the picture culé and also the Spanish selection, turning into the best bet of the blaugrana of the last years.

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La Liga | Jornada 11
Rayo Vallecano
FC Barcelona

Rayo Vallecano - FC Barcelona

Wednesday, 27 of October of 2021 19:00h
Estadio de Vallecas
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