{"id":14515,"date":"2025-05-27T22:10:00","date_gmt":"2025-05-27T20:10:00","guid":{"rendered":"https:\/\/weisetech.dev\/fc-barcelona-noticias\/en\/barca-reveals-details-of-the-millionaire-agreement-with-nike-how-much-money-are-we-talking-about_312816_102\/"},"modified":"2026-04-16T09:35:02","modified_gmt":"2026-04-16T07:35:02","slug":"barca-reveals-details-of-the-millionaire-agreement-with-nike-how-much-money-are-we-talking-about_312816_102","status":"publish","type":"post","link":"https:\/\/www.fcbarcelonanoticias.com\/en\/fc-barcelona\/barca-reveals-details-of-the-millionaire-agreement-with-nike-how-much-money-are-we-talking-about_312816_102.html","title":{"rendered":"Bar\u00e7a reveals details of the millionaire agreement with Nike: How much money are we talking about?"},"content":{"rendered":"

From bad bonus to top contract: this is how the agreement with Nike was negotiated, which doubled Bar\u00e7a’s income<\/h2> \r\n
\r\n \r\n \r\n Calendar of FC Barcelona <\/a>\r\n<\/div>

The mystery and speculation surrounding the amounts of the new sponsorship agreement between Nike and FC Barcelona<\/a> have come to an end. It had to be an authorized spokesperson of the club, such as Enric Masip<\/strong>, advisor to president Joan Laporta<\/strong>, who publicly ‘got wet’ and revealed the details of the millionaire agreement between both parties.<\/p>

\"Bar\u00e7a<\/picture><\/a> <\/figure>

Related<\/p>

New Bar\u00e7a-Nike Contract: The 6 Key Points You Should Know <\/a> <\/h4> <\/div> <\/section><\/div>

The new contract with Nike and the 1:1 rule<\/h2>

Masip<\/strong>, in the program ‘La Posesi\u00f3n de SPORT’, explained that one of the keys to the agreement was to allow Bar\u00e7a<\/strong> to operate again under the 1:1 rule<\/strong>, something fundamental for its economic room for maneuver. “They told us that if we signed with Nike, they would give us 1:1. Bar\u00e7a went from a contract that Bartomeu had previously signed, of 40 million, with a bad bonus that made it drop to 33, to a new one of 66 million. If you signed that contract, Bar\u00e7a would enter the 1:1 rule<\/strong>,” explained the former handball player.<\/p>

“They told us that if we signed with Nike, they would give us 1:1”<\/p> <\/blockquote>

Now, despite the fact that the initial proposal already represented an improvement, Laporta was not satisfied<\/strong>. Masip<\/strong> said that the Catalan president decided to wait and not sign immediately, seeking a much more substantial improvement:<\/p>

“The president said no because he wanted Bar\u00e7a’s shirt to be the best paid shirt in the world.<\/a> He knew that Real Madrid is earning 90-95 million euros”<\/p> <\/blockquote>

Darren Dein, the key figure who unlocked everything<\/h2>

In turn, according to Laporta’s<\/strong> advisor, it was thanks to the intervention of Darren Dein<\/strong>, who acted as an intermediary between Nike<\/strong> and FC Barcelona<\/strong>, that the agreement took a radical turn. “That contract that they offered us of 66 million went, after that intermediation, to 122 per season<\/strong>, counting here the 58 million that were advanced at the time of signing. Now it is the best paid,” he pointed out.<\/p>

“That contract that they offered us of 66 million went, after that intermediation, to 122 per season”<\/p> <\/blockquote>

  • Agreement with Nike<\/strong>: Until 2038, receiving \u20ac122M per season<\/li> <\/ul>

    Finally, Masip<\/strong> also explicitly defended Dein’s role in the operation, stressing that his commission was more than justified by the impact it had. “When someone comes and says: ‘hey, I’m bringing you this, but I’ll charge this’, well, if he gets you that amount, his commission is well paid. Thanks to him you have doubled your income.<\/strong> Nike has been with you since 1996 and they didn’t want to go beyond 66 million with a bad bonus. The president didn’t want that contract. The one who unlocked the situation was Darren Dein, because Spotify is on Nike’s board. You went from 66 million to 122.<\/strong> Therefore, this gentleman’s intermediation is good,” he concluded.<\/p> ","protected":false},"excerpt":{"rendered":"

    From bad bonus to top contract: this is how the agreement with Nike was negotiated, which doubled Bar\u00e7a’s income The mystery and speculation surrounding the amounts of the new sponsorship agreement between Nike and FC Barcelona have come to an end. It had to be an authorized spokesperson of the club, such as Enric Masip, […]<\/p>\n","protected":false},"author":355,"featured_media":14516,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_nextfly_llmd_date_locked":false,"footnotes":""},"categories":[111],"tags":[158],"class_list":["post-14515","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fc-barcelona","tag-joan-laporta"],"acf":[],"yoast_head":"\nBar\u00e7a reveals details of the millionaire agreement with Nike: How much money are we talking about?<\/title>\n<meta name=\"description\" content=\"From bad bonus to top contract: this is how the agreement with Nike was negotiated, which doubled Bar\u00e7a's income\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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