The football has missed the presence of the fans in the different stadiums, something that to his time has translated in substantial economic losses for the clubs. However, each one of them continues generating income in his role of commercial mark with an important positioning in accordance with his popularity.

In accordance with the auditor Deloitte, the sanitary crisis has prevented that a mount approximated of 2.000 million euros ingrese to the arks of the 20 stronger clubs economically. The reduction supposes a 12 % regarding the previous season, reaching a total of 8.200 million euros.

Besides, they have published a report titled Deloitte Football Money League, for which took in account the quantity of followers that registered each club in the social networks along the year 2020. The popularity of the Real Madrid and the FC Barcelona has kept his dominant tendency in the last years, what has carried them to head the ránking.

Madrid and Barça, far of his competitors

The Real Madrid keeps like leader of the ránking when adding a total of 251,5 million followers, the majority of them in Facebook, with 110,9 millions. In Instagram have 94,5 millions; some 35,7 in Twitter; 6,2 in the case of YouTube and 4,2 in Tik Tok. The Barcelona follows them closely with 248 millions: 103,2 in Facebook, 92,5 in Instagram and 35 in Twitter (without considering the division of accounts by languages and subsidiaries). In YouTube and TikTok the culés yes surpass to the whites with 10,7 and 6,6 millions, respectively.

The 'top 5' is completed by the Manchester United, the Juventus and Chelsea. The 'network devils' keep far of the main Spanish teams with a total of 140,8 million followers (73,4 millions in Facebook, 38,5 in Instagram, 24 in Twitter, 3,6 in YouTube and 1,2 in Tik Tok). The 'Vecchia Signora' is fourth with 102,9 millions, distributed between Facebook (43,5 millions), Instagram (45,6), Twitter (8,7), YouTube (3,1) and Tik Tok (2 millions). The 'blues' occupy the fifth box with 93,2 millions: 48,6 in Facebook, 24,8 in Instagram, 15,8 in Twitter, 2,5 in YouTube and 1,5 in Tik Tok.