IN REPLACEMENT OF BEKO
A new candidate to sponsor the sleeve of the Barça shirt
Published:2/04/2022 - 13:19h
Updated:2/04/2022 - 13:19h
From Turkish Airlines they would be interested in joining the portfolio of sponsors of Barcelona. If there is an agreement, its logo would occupy the sleeve of the official clothing for the matches. The benefit for the club would be 10 or 15 million euros
After the FC Barcelona reached an agreement with Spotify, that will be the sponsor main in the T-shirts and in the name of the stadium, the club continues looking for add other sponsors to his wallet. In the case of the sleeve of the T-shirts, has trascended that the airline Turkish Airlines would be interested in increasing his presence in the sport stamping his logo in the Barcelona T-shirts.
In accordance with 'Sportive World', the sponsorship of the Swedish platform of contents on line still expects by his approval in the next extraordinary assembly of compromisarios, the Turkish company already would be in conversations with the directive to occupy the available space. The idea of the Barça is to perceive between 10 and 15 million euros by season with this new agreement, according to the statements of the president, Joan Laporta, to 'RAC1'.
Turkish Airlines, with big presence in the sport
The possible sponsor of the group culé is not a novice in the support to sportive teams, the signature is present in the breast of the T-shirts of River Plate and is also one of the main sponsors of the Euroliga of Baloncestor. In the tournament otomano, the airline is the manager of the transfers of teams like the Galatasaray, the Trabzonspor or the Bursaspor.
To arrive to a deal with the Barça, would take the space that at present occupies Beko, with the one who there was not agreement to renew, by what the club requires of a new auspiciante for this part of the T-shirt. To the end of this season, the Catalan entity perceives some 19 million euros by season, a figure that will see reduced with the new agreement.
The Turkish mark of appliances will follow linked to the club, but already only will be present in the clothing of training by an amount of 10 'kilos', thus, remained vacant the space in the sleeve and Joan Laporta does not want to desaprovechar the occasion to expand his wallet and add more income in the middle of the recovery of a club whose finances do not live his best moment.
