Joan Laporta in a press conference


Business for Barça and Madrid: These are the amounts that will enter the USA

Published:19/07/2022 - 21:15h

Updated:19/07/2022 - 21:15h

This weekend there will be a new edition of 'The Classical' with The Vegas, Nevada like stage. The giants of LaLiga will find in the middle of his turn of pre-season, where also take advantage of for ingresar a good money to his arks

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The FC Barcelona and the Real Madrid have from this week his turn North American. After surpassing the period COVID, the two more important clubs of the Spanish football go back to the international trips to expand his mark and ingresar good money while they prepare for the next season.

The Barça will play until four friendly parties in United States in the next days, confronting to the Inter Miami, Madrid, Juventus and the NewYork Redbulls . By his side, the white club will confront with the Barça, the Club America and the Juventus of Turín.

By in front only they will have frantic days with multiple advertising acts and actions of marketing. In the case of the Madrid, as it explains 'Ace', the entity chaired by Florentino Pérez expects to collect between 12 and 15 million euros by the trip.

The football has grown increasingly in the North American country and there is a big variety of investors betting by European clubs and injecting money in the most important sport of the world. The company AEG has bet strong this summer by the 'Soccer Champions Tour', in which they participate Barça, Madrid and Juventus, the three 'survivors' of the Superliga.

Business culé

By his side, as it informed 'TV3', the Barça expects ingresar near of 10 million euros by the almost two weeks that will happen in American territory. The 'Classical' of the day 23 is the maximum exponent mediático of this operation that have created for the summer.

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