The unsteadiness that lives the Barcelona is present to almost all the sectors of the club. At present, the economic crisis have been all a challenge for the directive of Joan Laporta, especially in relation to his commercial agreements. Several sponsors, between them Nike, do not have clear his future with the club. A situation that wants to take advantage of Cougar.
The German company of sportive clothes has an excellent moment in recent dates. Every time it has more presence between the teams of football of greater importance, by what want that his mark grow even more. In fact, the referred company wants to be sponsor of the Barça
For the moment, the agreement with Nike still is in force, but the problems that exist between the parts put in doubt that the same continue. In 2016 they signed a renewal that would last until the 2028; however, this agreement that established was of short term, by what still look for to resolve other subjects on a long-term basis.
Another detail, is that the American company has had disagreements with the Barcelona. Members of the previous board confirmed to Culemanía that produced some differences on details of the agreement as, for example, in the commercialisation of some products. A problem that would not have with Cougar, because the Catalan square would have more freedom and autonomy in some lines of businesses.
Expansion of the mark
Cougar already has arrived to agreements with teams of renown in Europe. The biggest team with which have an agreement is the Manchester City, one of the clubs that more noise has done by his costly incorporations. The agreement is ten years old of length and will invest 750 million euros.
After said agreement, Cougar showed can have agreements of weight like the ones of his immediate competition: Adidas and Nike. Without forgetting that they also are the official sponsors of other clubs like the Borussia Dortmund, Olympique of Marseilles, the Milan and the Italian selection, the one who is the team that won the last Eurocopa.
In addition to all this, can not forget the millionaire agreement to the that arrived with Neymar. The attacker of the PSG and ex Barcelona, perceives 25 million euros to the year. This agreement is more cuantioso that the one who has Messi with Adidas (19 million Euros) and Cristiano Ronaldo with Nike (16 millions).
In the Spanish football
A possible agreement of Cougar with the Barcelona would give him to the company a still greater positioning inside the Spanish football. At present, the company in question has a commercial bond with LaLiga providing the official balloon of the season. So, to arrive to achieve an agreement with the Barcelona, his expansion, that already has been quite considerable, would be still greater.