Rebranding? Puma, with everything to take advantage of Barça's problems with Nike

In the world of the football, and like sucede also in other sections, to the reiteration of an information or situation is used to to indicate that the subject on which is informing is backed of one some way. Like this it is used to to occur with some signings, which finish producing in spite of existing agreement in force, or postures moved away in a principle between the parts, and in the case of the T-shirt of the FC Barcelona and Nike could not being the exception to this 'rule'.

Like this it explains it 'Sportive World', signalling that the German company Cougar has a strong interest in turning into the signature that instrument to the Barça in the next years. The information signals that from the own Barcelona club see the possibility of the change of mark for the season 2025-26, having the following course (2024-25) like the last of Nike, especially by a logistical question to the already have to begin the manufacture of the distinct equipaciones.

The relation Barça-Nike has suffered a lot of tropiezos

So that this stage produce the Barça, that has agreement with the North American multinational until 2028, will have to terminate his agreement and begin to fix the figures of the agreement that could sign with Cougar. At present the Barça ingresa 105 fixed millions of income more other 50 millions in variables, highlighted the long length of the relation with Nike, which initiated in 1998 and could fulfil three decades of work when it finalise the current agreement.

But this possibility seems very distant, especially when in the two last season have existed episodes of fault of stock of different sizes of T-shirts of the first team of the Barça in the shops. Besides, in 2020 there was a situation in which the T-shirt version interested (with a lower price) could not commercialise in the month of July because the pieces lost the colour.

Cougar already knows what is to work with names of first level

By the moment the entity culé wishes to earn more because has offers that offer him more, as the one of Cougar, but this situation no necessarily will do that Nike can facilitate the split of the agreement or that produce a contraoferta higher from the American signature. Further of this, in 2024-2025 would seem a good moment so that the Barça can join to Cougar, mark that accompanies right now to the Manchester City, current champion of Europe, and also to Neymar Junior, one of the most important players in key marketing.