"You do not fall you", it prays constantly the slogan of the announcement

Already you have seen the spectacular new announcement of Messi?

Already you have seen the spectacular new announcement of Messi?

Published:23/02/2016 - 16:47h


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Leo Messi goes back to star the new announcement of one of his more ancient sponsors, "Gatorade", that this time uses the competitiveness and capacity of superación of the Argentinian like main subject of the spot. "You do not fall you", it says a voice in off in repeated occasions

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The mark of energetic drinks "Gatorade", one of the most ancient sponsors of Leo Messi, has launched through the social networks the official version of the announcement that has to the Argentinian star of the FC Barcelona again like main leading.

In this spot, the known mark uses the ambition, capacity of superación and motivation of "The Flea" like subject in which base the promotion, with a "do not fall you" that a voice in off repeats in several occasions along the announcement and that leaves very clear the value of not to surrender never in the world of the sport... Neither in the life.

"The people says that Lionel Messi does not speak a lot. But Messi leaves that his game speak by him, and his game is saying us to all something very deep on the football and the life. While other players submerge and fall, Messi keeps at all costs. He Is remembering us that not leaving to struggle for surpassing all the challenges drives us to big things", says also in the spot.

And the reality is that Leo Messi is a big example of capacity of superación. To the 10 years took the decision beside his family to leave to live to Barcelona and, in spite of the initial difficulties, achieved to go advancing of subsidiary in subsidiary until arriving to the first team, where won a place to the little time and was progressing until turning into the best footballer of the world. And it can that of all time. The message, in this sense, is clear. You do not surrender and it pursues your dreams.

This is the new announcement of Messi

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