Gerard Piqué, during a training with the FC Barcelona in 2019


Gerard Pique's company seeks to get Serie A's TV rights

Published:15/01/2021 - 23:44h

Updated:15/01/2021 - 23:44h

'Loge23' has informed that Kosmos Global Holding, the company of Gerard Pique, is in the bidding by the audiovisual rights of the Serie A

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Gerard Pique continues recupérandose of his injury the internal lateral ligament of his right knee, that suffered the past month of November in a party of the FC Barcelona in front of the Athletic of Madrid. The central, that decided not going through the operating theatre, follows pushing in his recovery to return the sooner possible to the terrains of game. For now, to part of his recovery, is totally focused in his company, Kosmos Global Holding, and now would have between his plans do with the international television rights of the Series To.

Pique, with the support of Hiroshi Mikitani, founded his company in 2017 and since has given step of giants to grow in the world of the sportive businesses. The company of the central of the Barça is the tenedora of the rights of the new Glass Davis and is the majority shareholder of the FC Andorra, team of the Second B. Now, it will look for to take a step forward and, as it has published 'Loge 23', are between the candidates to obtain the audiovisual rights of the 'Calcium'.

The Italian competition opened the casting to achieve new audiovisual partners for the seasons 2021-22, 2022-23 and 2023-24. The idea of the championship is to add around 1.150 millions by season and, up to now, 35 companies have added to the career for doing with the services, included Kosmos Global Holding. Also they are Amazon, Sky or 'DAZN', among others.

In spite of the intentions of the Series To, as it explains 'The Gazzetta dello Sport', any of the proposals reaches these figures, by what would finish accepting a quantity that will not surpass the billion. In any one of the cases, lto deadline for the first phase of allocation finalises on 26 January. The Italian newspaper aims that 'Sky', that possesses at present the rights, has the firmest offer "", whereas Amazon could go in to complete the offer in his platform Prevail Video.

Pique, interested in the foreign rights

The half also explains that the rights would be to national and international level and that, to avoid the monopoly, divides in three packages: satellite, terrestrial and internet. The pimeros reports aim that Sky could renew his links in the first two segments and that it would be Amazon the one who adueñe of the package by internet.

Finally, as it reveals 'Loge23', the company of the player of the FC Barcelona is interested in doing with the international rights of the competition. Between 2018 and 2021, the Series To ingresó around 371 million euros by season by this service and expects that the figure keep in the next years.

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