Figures and peculiarities of the agreement between Barça and Rakuten

In words offered to the present media in the presentation of the agreement between Barça and Rakuten, the vice-president of marketing of the Barcelona club, Manel Brook, commissioned to clear the peculiarities and clauses of the agreement signed with the Japanese mark, that converts to the Barcelona, together with the Manchester United, in the club of football that more money earns of his sponsors.

After signalling that it treats of an agreement by value of four seasons, Brook desveló the "bonus" existent: "The agreement is of 55 million euros by season, like base, and can increase, as there is a bonus of 1,5 millions for winning the League and of 5 millions for being champions of the Champions League".

Simultaneously, the FC Barcelona also has foreseen to play some that another friendly in Japan. "The Barça will play a minimum of a friendly party in Japan every year, with possibility of two, if it allows it the calendar". One of these friendly, as it has commented the president Bartomeu in the act of presentation of the sponsor, could play in the hometown of the maximum mandator of Rakuten, Kobe (Japan).

"The agreement is of 55 millions by season like base, but can increase by bonus"

Another important question is that Rakuten publicitará from now his products through the Barça, doing it with the own main company and others of his derivative, as "Wuaki.tv" or "Viber", that will be now the new channel of communication of the club.

"The products in Japan are global, wider, as it obtains trips or financial services. It does not affect to our current sponsors in Japan", manifested Manel Brook. On the other hand, the T-shirt of training remains freed of the sponsorship of Rakuten, by what the Barcelona will be able to win more money with her looking for to another sponsor.

"The club puts to disposal the led of the field, the exhibition during parties, the façade of the stadium shared with Nike, and that will take the place of Qatar, in addition to logos and ticket". This yes, remain out of the agreement "the T-shirt of training of the first team and the T-shirts of the basic football and the feminine", whose advertising the Barça will be able to monetizar by his has other sponsors.