Ceferin pays off the Champions League with 15,000 million; The Super League trembles

The UEFA gave this marte what could suppose a hit of grace for the project of the Superliga European that lead FC Barcelona, Real Madrid and Juventos. The maximum body of the European football closed the sale of the commercial rights of the European competitions of clubs (the Champions, the Europe, the Conference and the Youth League, in addition to the Supercopa) by a total of 15.000 million euros, with which increase in 40% the income regarding the trienio 2021-2024.

Aleksander Ceferin Showed satisfied by the agreement reached, ensuring that they will attain "a greater distribution of the income to the clubs of all Europe in a moment so crucial in which it needs financial stability". A clear answer to the Superliga, based precisely in the need to improve the income for the clubs of the region. Relevent Sports Group And Team Marketing will be the companies commissioned to contribute the resources that the UEFA expected.

"Both companies offered a vision convincente for the European football of clubs and are convinced that the best competition of football of the clubs of the world, the Champions, and ours other competitions of clubs will follow going to more", ensured Ceferin. Relevent Will commission of all the related with the Champions from United States, in return of 220 'kilos'. Team Marketing, by his part, will commission of the creative support and sales in global marketing, in addition to the commercial rights of the five competitions of clubs.

A lot of changes in Europe from 2024

From the season 2024-25 there will be 36 teams in the phase of groups of the Champions. With this, the clubs will have to play no six, but 10 parties in this phase, five home and five went. The eight first classify to eighth, while of the ninth to the twentieth fourth qualifier will play an eliminatory for dirimir the others classified. This will represent a total of 5.000 million euros in rights of marketing and transmission by season, very upper to the 2.032 'kilos' that will deliver in the 2021-22.

In this regard, Nasser To the Khelaifi, president of the European Association of Clubs (ECA), ensured that the UEFA and the ECA subscribed a new agreement, by means of the cual the institution reserves 51% in all the agreements signed. According to the leader catarí, the UEFA and the ECA "will do common strength to take out the maximum possible money". No in vain, Ceferin appreciated to the ECA "his excellent cooperation during the intense process of candidatures" to sell the rights of commercialisation of the European football of clubs.