It does some days, 'Nike' published in his web page a link to buy the T-shirt of Philippe Coutinho with the FC Barcelona. Something that caused that big part of the world futbolístico took for granted that the still footballer of the Liverpool already had signed with the Catalan entity, or that was about to to do it in question of hours.
However, it did not go like this and the error of the popular mark of clothes could have comported grave consequences in the development of the signing of the 'crack' Brazilian by the FC Barcelona. In the Liverpool would not have seated at all well the action of Nike, whereas in the cúpula managerial of the FC Barcelona, led by Josep Maria Bartomeu, neither by the fact to having put in danger the signing of the Brazilian.
Because of the metedura of leg of the sportive mark, the Liverpool could have posed ask more money of what the FC Barcelona estimated. Of this form, the 150 million planned euros could finish rising even more. Luckily at the end it did not go like this, but this does not mean that it exist some unrest in the Barça with the irresponsibility of 'Nike'.
And it is that the links were active during at least an hour, and were not few the fans that did echo of what was happening. In the portal of the sportive mark could see several promotions of the equipación Barcelona customised with the name of the footballer brasileñor, with his 'look' on sale to within of some days.
With the eslógan "Where occurs the magic", in the web of Nike appeared: "Philippe Coutinho is smart to shine in the Camp Nou. It achieves the equipación 2017/18 of the FC Barcelona with the name of the magician. Hurry, the personalización free only is available until 6 January". And at the side, a button that signalled: "Buy the look of Coutinho".
Calls to contracorriente
To the percatarse of the error, from the FC Barcelona did quickly the pertinent calls to withdraw said campaign. The newspaper 'Sport' ensure, besides, that Bartomeu called personally to the responsible maximum of 'Nike' in Spain, that finds in the headquarters of Barcelona, and moved him his anger by the failure garrafal. The executive would have excused and engaged to investigate how had arrived to the extreme that 'Nike' published said campaign. In definite, a fire that had to be turned off of imminent way... And that it could have 'burned' the operation.