LaLiga Has in looks it the market of United States

The authorities of LaLiga Santander look for ways to increase his presence in the United States. The entity of the Spanish football, and that it is chaired by Javier Thebes, has achieved to close a sustancioso agreement with ESPN to transmit the commitments of the tournament suspender belt until the season 2028-29 by a mount of 150 million euros.

However, this is not the only that Thebes and his directive have planned, due to the fact that they still have plans to contest some commitment in American floor. The adviser delegated of LaLiga North America, Boris Gartner, left to glimpse the possibility to be able to "Definitively follows being on the table. We have worked a lot in the last years to be able to obtain all the permissions and expect to have prompt news", expressed the director.

The detail of said plan is that it would involve to contest a party far of the local fans. The measure would increase in big way the income of LaLiga Santander, but represents a problem for the Spanish followers of the club to which would do them almost impossible assist to the party in question.

Idea of old dates

It does some seasons backwards tried lelvar to the practice this possibility, but finished by descartar said measure. Now the idea that was descartada previously seems that it has gone back to take strength in the breast of the directors of LaLiga. For now, it has arrived to consider the option to contest said clash in the city of Miami.

Something like this already lived when they chose that the Supercopa of Spain contested in Saudi Arabia. It is true that they are different competitions, but the have to carry these parties far of Spanish territory involves several dilemmas. The true, is that this answers to the terrain of the economic, by what if the directors of LaLiga take this decision have to take into account that it is very likely that the Spanish fans refuse said inciativa strongly.

Looking for but income

Besides, Gardner said also in the referred interview that LaLiga has between his priorities the guarantee the sale of the audiovisual rights of the transmission of the parties by the next years "The agreements on hire purchase wider generate a greater attraction and disposal of investment by part of the companies of means. The model of 3 years limits a lot the commitment that can purchase. Besides, the agreements of means in these countries tend to be of half-long term, as it could see with the agreements of the NFL (American football) or the NBA (basketball)".

Equally, it can not forget that the patronal of the Spanish football closed an agreement with SkySports to increase his presence in Mexico and in several countries of Centroamérica. This agreement will make possible that LaLiga perceive 60 million annual euros. The change of negotiation with agreements of terms of greater length roots also in the impact that has had the pandemia of the new coronavirus.